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Another fantastic way to get ideas is to analyze your potential competitors. Visit their websites and see what you need to offer. It may even pay in your immediate future to buy one of goods. You want to identify how they work well but also look for your gaps, check out the aspects they don’t cover or don’t cover very well. If you create a product that addresses the failings within your competitor’s products whilst retaining the positives then you will stand out from the crowd.
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